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Benefits for Businesses

Benefits for Your Business

Introducing a branded prepaid cards solution to your customers can benefit your business significantly. Some of the key benefits of using M2 Europe to create a prepaid card programme for your business include enhanced customer loyalty, lower costs and improved profits.

Prepaid cards do not require cardholders to have bank accounts or to be credit-worthy, which immediately presents a huge global market.

Advantages of offering a Card programme with M2 Europe for your business include:

  • White labelling gives you brand recognition without administrative hassle
  • Cuts cost of handling cash
  • An innovative way to serve existing customers as well as reach out to new markets
  • Enables you to promote brand loyalty by offering personalised rewards
  • Generate extra sales using card linked promotions
  • Earn income on a number of transaction points, including cash withdrawals and purchase fees
  • Share in interest earned on sums deposited by card holders
  • Reduce the costs of cash and cheque processing
  • Use information on the spending habits of your customers to develop new services
  • Implement loyalty and reward programmes that increase customer retention, drive repeat purchases and create awareness of new products and services
  • Ability to "close loop" and restrict usage of card to specified outlets; or use "open loop" and enable use at over 28.5 million global outlets that accept MasterCard® or Visa
  • Option available to offer unbranded generic prepaid card if preferred

For more information on how a prepaid cards can benefit your business and your customers click here to request one of our prepaid card specialists to contact you.